Mobile SEO [Chapter 13 ]
Since I first wrote this SEO resources list, the world has gone mobile – very, very mobile. In order to survive the new digital landscape, stay ahead of competitors, and be where your audience is, you need to have a mobile-friendly, or mobile-dedicated website. So I’ve added a few resources that will introduce you to the topic. If you’re a beginner reaching this list, you may get the advantage of starting a website with mobile in mind, which will save you a lot of trouble, time, and money down the road.
173. Mobile SEO Guide – We wrote this mobile SEO guide right around the time of Google’s announced mobile algo update. It’s meant to take you through all the steps involving search engine optimization for mobile, from making your site mobile-friendly, to helping you decide whether you need a dedicated mobile site, or a related app. From choosing a mobile configuration, to mobile SEO tips and how to get the mobile-friendly label, this guide covers the fundamental aspects of going mobile.
174. UX Design for Mobile Developers – Going mobile is not just about adapting your SEO tactics (such as keyword research), but about adapting your site to offer your users an excellent experience. This in-depth course on mobile UX is aimed at web developers, but since it’s free, you may want to go over it just to know what’s expected, and to know what to demand of the mobile devs you’ll be working with. It’s 6-weeks of neatly packed information for beginners in video format, plus exercises to help settle everything you learn.
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